Brand Partnerships
Brand collaborations, in/outbound licensing, sponsorships and other high-stakes partnerships require a measured approach, a lot of flexibility and a collaborative spirit. While challenging in many ways, I find these relationships inspiring and invigorating, as they allow me to take a peek behind the curtain and see how other brand leaders approach their process.
While at Papyrus I had the opportunity to work in both creative and art director capacities on a number of key brand partnerships, including our Taylor Swift collection and a handful of fashion designers via our NYFW sponsorship.
HIGHLIGHTED PROGRAMS
Lela Rose (Fashion Designer)
Lori Weitzner (Home & Textiles)
Judith Leiber (Handbags)
Zang Toi (Fashion Designer)
Taylor Swift Collection
Land of Nod (Licensing)